WHY SEEFELD GROUP

We believe the voice of the customer
is the best compass to guide excellent business
decision-making and for building winning strategies.


We help you succeed by leveraging customer insights to drive highly tailored marketing
which speaks directly to your most important existing and potential customers.

Our core belief is that companies can only reach their full potential and uncover business truth through an understanding of customer needs and perceptions. With clarity and focus, we bring this critical information to your decision making, resource planning, and corporate communications processes.

Our marketing research experience can be successfully applied across most businesses and industries. We believe competitive advantage resides with those who are willing to do business differently by listening to their customer and deriving insights. Research, both primary and secondary, paired with analysis, has worked for years in fast moving consumer goods industries and can unlock growth potential in B2B and high-value service industries, as well.

Our mission is to ensure all industries can successfully benefit from the same client feedback and market research as that used by fast-moving consumer goods companies and we’ve applied this to industries among others, such as:

Aerospace and
Business Aviation

Consumer Goods
and Retail

Legal Industry

Manufacturing

Pharmaceuticals

Property Development

Other industries we serve also include:


Professional
Services

Finance

Software

Not-For-Profit
and Education

Supply Chain

Industry
Associations

“An organization’s ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage.”
– Jack Welch